At Monmouth University in graphic design classes II and III, students were tasked with creating branding works. First we had to create a non-profit company in GDII and then a company in GDIII that promotes a beneficial product for a target audience, which ties into my marketing minor.
Positive Palette: A non-profit organization tasked with giving users a form of therapy through art. Positive Palette was created to provide users an outlet to “come together through art“ and help settle their stress through a different form of therapy, one that the user could be comfortable with compared to traditional methods. Positive Palette features a lot of visual elements and products to show joy and colors to promote that positivity.
Sund Somn: Which is Swedish for “Sound Sleep“ is a company that sells all natural sleep-aid products and promotes a healthy night’s sleep. Through research, I found different natural remedies to help with a better night’s sleep and included them in the products being sold at Sund Somn. Each product is promoted for an effective night’s sleep by using these all natural remedies giving it a beneficial outlook on its target market.
Conserve Wildlife Foundation: This was a website revamp for the New Jersey Conserve Wildlife Foundation. My goal was to create a website for children where they can learn about endangered species living within the state and how they can protect them. Each animal was designed by myself and made into stickers to give to the children at different state parks where they can go to continue learning about New Jersey’s ecosystems.
